Analyze 7Ps in Year 10 Essay Example | Topics and Well Written Essays - 250 words

Analyze 7Ps in Year 10 - Essay Example Prices- athletic footwear sells their products at competitive prices and offers discounts to their wholesalers. Those who make internet purchases are also charges reasonable prices for shipment to ensure that the costs are kept affordable. Promotion-athletic footwear has adopted diverse promotion methods which ensure that targeted customers are made aware of their quality products and their offers. Distributors have played a pivotal role in using direct marketing to promote company’s products. Media advertising, online marketing and celebrity advertising have all been used by the company. Place – the shoes of athletic footwear company have wider market coverage. The shoes are available in North America, Europe Africa, Asia Pacific and Latin America. The availability of the shoes in wider regions makes the sales of the company high and helps in maximizing the return. The growth areas also guarantee increased demand of the products. Availing the shoes at locations where customers can access and buy them is thus a strength enjoyed by the company (Pride & Ferrell, 2008). Packaging- shoes sold by athletic footwear are branded in a distinct manner that makes the products admired and attractive to the target market. Moreover, those entrusted with making the sales have better skills of persuading the customers and marketing the products. Positioning- the focus of the company in enhancing the quality of their shoes and their strategic goal of expanding their sales in Asia pacific and Latin America will ensure future growth and better performance. Producing in two locations further ensures continued supply of shoes in the market and makes the company gain an edge over their competitors. People- athletic footwear company has customers across the four regions and their production employees in their two production areas. The qualified managers ensure that there is optimum utilization

What is the significance of 'participatory culture' to contemporary Essay

What is the significance of 'participatory culture' to contemporary graphic design practice - Essay Example Nonetheless, this kind of participation fails to enable the recipient to change the final appearance of the data, or to customize it according to their needs. In the recent past, however, there has been a significant concern among designers to create more interactive graphical interfaces for maximum gains. Otherwise referred to as co-creation, the future of technologies is likely to shift more in the direction of ensuring a greater level of participation by receivers in a way that will make modern technologies virtually owned by end-users. Since the beginning of the 21st century, and the rapid growth of Internet technologies around the world, there has been a need to create graphic designs that are flexible and more responsive to end-users (Barnes, 2013). Designers and instructors are working around the clock to achieve a complete integration of graphic design and other disciplines such as business. In all of these relationships, there are high chances that the technology trends will continue to evolve, as will the present-day socio-economic, cultural, environmental, and political forces into a more participatory operational context. The current world is witnessing a situation whereby graphical designs and or objects are no longer the ultimate consequence of design practice (Denning, 2013). Neuhauser et al (2009) have noted that, even though, posters, billboards, print media and navigational technologies are still commonly used among graphic designers, designers are more concerned with generating services, graphical e xperiences, and information that engage the end-user more than ever before. The rush towards a more participatory project designs based on users’ tastes and preferences is becoming more and more intensified by each passing day. Designers are increasingly seeing the need to create ‘users’ in the current technology era in order to facilitate more human-machine interactions as a way of enhancing efficiency